Understand and accept that you will need to move on eventually and likely soon. A: If youre already a Snapchatter and have the Bitmoji app installed, launch the Bitmoji app and tap Continue with Snapchat to create a Bitmoji You can also create a new Bitmoji directly from Snapchat by following these steps: In the Snapchat app, tap your profile in the top left corner. It's not clear yet if it's a stayer or just a evolutionary step to the next big digital interaction platform.įrom a strategy perspective, be clear on your audience, be clear on what they want and then deliver it to them in a high value manner, in the channel that is best at this current point in time. It is good for some content and audiences.

Users on Snapchat are more engaged than Facebook and Twitter. it's almost too late for any early adopter advantage.ĥ. Be sure you're audience is on Snapchat before you give it a whirl - current demographic of users:Ĥ. Measurement is currently limited on Snapchat but you can use codes for special offers to track ROI.ģ.

What were the key takeaways?ġ. Content as entertainment is still top dog and without great content to post, you are dead in the water.Ģ. At the recent Social Media Marketing World, Snapchat was pronounced as the next big thing (along with live video) and the sessions on Snapchat were packed as Marketers came along to learn more about Snapchat.

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